Product 02 · for photographers
Media Renamer
Turn IMG_4821.JPG into names that make sense.
Media Renamer reads the EXIF data already inside your photos — date taken, camera, lens — and systematically renames entire directories using the naming pattern you design.
A folder that finally makes sense
Same photos, names you can actually search, sort and hand over.
Straight off the card
- IMG_4821.JPG
- IMG_4822.JPG
- IMG_4823.JPG
- IMG_4824.JPG
After Media Renamer
- 2026-04-18_Canon-EOS-R6_001.JPG
- 2026-04-18_Canon-EOS-R6_002.JPG
- 2026-04-18_Canon-EOS-R6_003.JPG
- 2026-04-18_Canon-EOS-R6_004.JPG
Build a naming pattern
Click the EXIF fields to add them to your pattern, or type your own text in between. This demo uses the example photo data below.
Pattern builder
Add fields, add your own words — the file name updates as you go.
Example EXIF data
Every photo carries fields like these — Media Renamer reads them straight from the file.
- Date taken 2026-04-18
- Time 14-32
- Camera Canon EOS R6
- Lens RF 24-70mm F2.8
- Sequence # 001
In the app, the same pattern is applied across every folder you choose — with a full preview before a single file changes.
Three steps to a tidy archive
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Choose your folders
Point the app at a shoot folder — or several — on your own computer.
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Build your pattern
Combine EXIF fields and your own text, finishing with a sequence number.
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Preview, then rename
Check the new names side by side, then run the batch rename in one go.
What's inside
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Reads EXIF
Date and time, camera make and model, lens and more — straight from the photo.
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Custom patterns
Mix EXIF fields with your own text — client names, project codes, anything.
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Whole-directory batches
Rename thousands of files in one pass instead of clicking through them.
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Sequence numbers
Suffixes like _001 keep every name unique, so nothing overwrites anything.
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Preview first
See exactly what each file will be called before you commit to the rename.
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Works locally
Your photos never leave your machine — the app runs entirely on your PC.
Plans
One-time licenses — pick the one that matches how many machines you work on.
Pro
$14 one-time- EXIF-based renaming
- Custom naming patterns
- Duplicate-safe sequence numbers
Agency
$44 one-time- Everything in Pro
- Multi-computer license
- Custom rule exports
- Priority email updates
Runs on Windows only — not available for Mac or Linux. No accounts to create, and no payment is taken on this site.
Need a naming rule of your own?
Custom rules, integrations and workflow requests are welcome — describe your filing system and Matthew will reply.